
Interview: 100 million hours on hold proves customer service is broken
FEAR & GREED | Business News
• 12 min
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<p><a href="https://www.servicenow.com/au/company/media/press-room/servicenow-australian-customer-care-report-2022.html" rel="nofollow">According to a recent study</a>, last year Australians spent an extraordinary 100 million hours on hold, waiting for customer service. But a new association has now been formed to reverse Australia’s record of poor customer service, with the backing of large Australian companies.<br><br><a href="https://www.linkedin.com/in/justintippett/" rel="nofollow">Justin Tippett</a>, founder and CEO of the <a href="https://acxpa.com.au/" rel="nofollow">Australian Customer Experience Professionals Association</a>, talks to Jennifer Duke about why companies shouldn’t be overlooking this critical part of their business.</p>
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