Interview: Your brand is more than just your logo
FEAR & GREED | Business News
<p>The pandemic saw a surge in the number of people starting their own business, or setting up a side hustle. But many small businesses overlook the importance of branding: it's more than just your logo and website.<br><br>Jye Smith, founder and Managing Director of brand agency Doublestar Co, gives Sean Aylmer a masterclass in branding - using Fear and Greed as an example!</p>
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